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Introduction to Social Media

Wednesday, December 10, 2014, 12:00pm - 01:00pm

This introduction to social media will define social media and introduce participants to Twitter, LinkedIn, Facebook, Google+ and YouTube. It will demonstrate how these social media applications can be used to promote the University, your department or programs, events etc. It will also look at the circle of social media -- how to use social media to drive traffic to your website, blog or YouTube video.

Paul Lima has been a professional writer and writing instructor for over 25 years. He has experience as a business writer, copywriter, editor, media relations consultant and writing seminar leader. He has taught in-class business-writing courses for the UofT; he now teaches business-writing courses online for the university.


Location: WEBINAR - Access code will be provided.
Presenter: Paul Lima